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Indonesia's Growth in Computer Market Highest

"This low level of penetration has become an opportunity to constantly develop"

Selasa, 20 April 2010, 13:32 WIB
Heri Susanto, Muhammad Chandrataruna
  (VIVAnews)

VIVAnews - The growth of Indonesian computer market is the highest in Asia Pacific. Therefore, the country’s information technology penetration has a chance to continuously develop.

The statement was delivered by the Head of Indonesian Computer Dealers Association (Apkomindo) Suhanda Wijaya at the 2010 Apkomindo Summit at the Shangri-La Hotel Jakarta on Monday, April 19.

According to him, the level of IT penetration in Indonesia has gone up from three to four percent, but is still lower than other countries.

“This low level of penetration has become an opportunity to constantly develop,” he said. This is because during the past five years, the average growth of computer sales in Indonesia is above 20 percent per year.

Domestic computer sales in 2010 are even expected to rise 35 percent from 2.8 million units to 3.8 million.

The Asia Pacific regions are considered having the biggest market growth in the world. The countries include Indonesia, China, Japan, Hong Kong, Taiwan, India, Australia, Philippines, Thailand, Malaysia, Vietnam and other surrounding countries.

“The growth of IT market in Indonesia is the highest in Asia Pacific, even higher than the growth of world’s computer sales,” Wijaya said.

For the record, according to Gartner, the global growth has reached 27.5 percent while research institution IDC has accounted 15 percent.

The big potential of Indonesian market has attracted several major multinational companies to invest their shares, which is the cause of tight competition between local and foreign entrepreneurs.

Thus, national entrepreneurs have urged the government to provide them with incentives to help them in the competition. Other forms of assistance include creating a regulation that requires IT transactions to use Rupiah instead of foreign currencies.

The risk of suffering from losses in the transactions using foreign currencies is more likely to be owned by local entrepreneurs, especially because 90 percent of IT products marketed in Indonesia are imports with only about 20 percent of local content.

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Translated by: Nataya Ermanti



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